2024年亚太地区移动经济报告（英）-52正式版.docx

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1、GSMAeMobi1.eAEconomyAsiaPacif1.c2024GSMATheGSMAisaghobaOrganrSabonUnefyingthemobi1.eecosystemtodiscover,deve1.opa11dde1.iverinnovationfoundationa1.toPOeitJVebusinessenvironmentsandsocieta1.changeOurvisionistoUrUoCkthefu1.1.PCWerofOonnecUvItysothatpeop1.e,industryandsocietythrive.Representingmobi1.eo

2、peratorsandorganisationsacrosstemobi1.eecosystemandadjacentindustries,theGSMAde1.iversforitsmembersacrossthreebroadpi1.1.ars：ConnectivityforGood.IndustrySerV忙esandSo1.utions,andOu1.reach.Thisactivityinc1.udesadvancingPQIWUckhngtodaysbiggestsocieta1.cha1.1.enges,underpinningthetechno1.ogyandinteroper

3、ab*tythatmakemcWeWOrKandprovidingtheWOrkJS1.argestp1.atformtoCOovenethe11obiteecosystemattheMWCandM360SeOeSofevents.Werwrteyoutofindoutmoreatgsma.cxnFo1.1.owtheGSMAonX:GSMAFd1.owtheGSMAon1.inked1.nGSMAInte1.1.igenceGSMAInte1.1.igenceisthedfiri1.ivesourceOfg1.oba1.mobi1.eoperatordata,ana1.ysisandfore

4、casts,andpubfcsherofauttxxitatieindustryreportsandresearchOurdatavereeveryoperatorgroup,ehoriabwG.Itistnemeetaccurateandcomp1.etesetIndustrymetricsavabprisingtensofmi1.1.ionsofindividua1.datapoints,updateddai1.y.GSMAInte1.1.igenceisre1.iedonby1.eadingoperators,vendors,regu1.ators,financia1.instituti

5、onsandthird-partyindustryp1.ayers,tosuppodstrategicddsionmaki11gandkxg-terminvestmentp1.anning.Thedatarsusedasanindustryreferencepointandisfrequent1.y61.dbythemediaandbytheindustryrtsetf.Ourteamofana1.ystsandexpertsproduceregu1.arthvitywi1.1.p1.ayanimportantro1.einrea1.isinguniversa1.connectivity.Fr

6、omarchipe1.agosandrainforeststodesertsandmountainranges.AsiaPv/orks.Asaresu1.t,therehashistorica1.1.ybeensignificantinterestinaeria1.so1.utionsandtheopportunitytheyoffertohe1.pextendnnectivitytohard-to-reach1.ocations.Thisinteresthasbeenheightenedbytheemergenceof1.owEarthorbrt(1.EO)andhigh-a1.titude

7、ptformstation(HAPS)so1.utions.Important1.y,te1.ecomsoperatorsacrosstheregionareactive1.yengagedintheevo1.vingaeria1.connectivitymarket,most1.ythroughpartnershipsandinvestments.GenA1.:operatorsseekrevenuegeneratingopportunitiesOperatorsacrossAsiaPacificareharnessingthePOWerofgenerativeA1.(genAI)todri

8、veinterna1.transformationsandseizenewrevenuestreamsthroughA1.inVGS1.ment.GenAIhasapp1.icationsinvariousdomains-suchascustomerservice,sa1.es,marketingandcodedeve1.opment-offenngimmediateopportunities.Moreover,1.everagingA1.fornetworkenhancementremainsapriorityforoperators.Exp1.oringnewrevenuestreams,

9、regiona1.operatorsareinvestinginA1.startupsandorganisationswhi1.edeve1.opingtheirown1.arge1.anguagemode1.s(1.1.Ms).Tai1.ored1.1.Msmakeiteasierforoperatorstodep1.oyhigh-qua1.itygenAImode1.sswift1.yandefficient1.y,he1.pingthemtoacce1.erateA1.-enab1.edtransformation.Consumertrust:stakeho1.derstakesteps

10、toenhanceon1.inesafetyIshavetakenstepstocombaton1.inethreats,thetaskandenterprises,thereisariskthatconsumertrustindigita1.serviceswi1.1.erode.Meanwhi1.e,thepro1.iferationofadvancedA1.too1.s,notab1.ygenAIapp1.ications,addsanewdimensiontothethreat1.andscapebypotentia1.1.yenab1.ingnewtypesofattacksandm

11、akingexistingoneshardertodetect.Suchattackscanhaveaprofoundimpactonvictims,inc1.udingfinancia1.1.ossesandamenta1.to1.1.,resu1.tinginatossoftrustindigita1.p1.atforms.Whi1.egovernmentsanddigita1.ecosystemp1.ayersofmaintainingtrustmustbeviewedasasharedresponsibi1.itybetweenthesestakeho1.ders,asopposedt

12、otheso1.eresponsibi1.ityofanysing1.egroup.GSMAThetaskofmaintainingtrustmustbeviewedasasharedresponsibi1.itybetweengovernmentsanddigita1.ecosystemp1.ayers4/50EXeCSrV8summaryPo1.iciesforgrowthandinnovationFortemobi1.eindustrytoadvanceandde1.iverondigita1.transformationambitions,thepo1.icyandregu1.atoryenvironmentrequiresanapproachthatsupportsanduciveenvironmentforrapidgrowthandinnovation.Po1.iciesthatwi1.1.haveakeyro1.etowardsthisobjectiveinc1.udethosethatpromoteinvestmentinnetworks,reducetaxationburdens,promoteeaseofdoingbusinessbyreducingonero