托福作文写作范文详解rodu.docx
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1、托福作文写作范文详解ReadingManyconsumersignorecommercialadvertisements.Inresponse,advertisingcompanieshavestartedusinganewtacticzcalled“buzzing.Theadvertisershirepeople7buzzerszwhopersonallypromote(buzz)productstopeopletheyknowormeet.Thekeypartisthatthebuzzersdonotrevealthattheyarebeingpaidtopromoteanything.T
2、heybehaveasthoughtheywerejustspontaneouslypraisingaproductduringnormalconversation.Buzzinghasgeneratedalotofcontroversy,andmanycriticswouldliketoseeitbanned.First,thecriticscomplainthatconsumersshouldknowwhetherapersonpraisingaproductisbeingpaidtopraisetheproduct.Knowingthismakesabigdifference:weexp
3、ectthetruthfrompeoplewhowebelievedonothaveanymotiveformisleadingus.Butwithbuzzingwhatyouhearisjustpaidadvertising,whichmaywellgiveapersonincorrectinformationaboutthebuzzedproduct.Secondzsincebuzzerspretendtheyarejustprivateindividuals,consumerslistentotheirendorsementslesscriticallythantheyshould.Wi
4、thadvertisementsinprintoronTV,theconsumerisonguardforquestionableclaimsoremptydescriptionssuchasnewandimproved.Butwhenconsumersdonotknowtheyarebeinglobbied,theymayacceptclaimstheywouldotherwisebesuspiciousof.Thismaysuitthemanufacturers,butitcouldreallyharmconsumers.Andworstofallistheharmfuleffecttha
5、tbuzzingislikelytohaveonsocialrelationships.Oncewebecomeawarethatpeoplewemeetsociallymaybebuzzerswithahiddenagenda,wewillbecomelesstrustfulofpeopleingeneral.Sobuzzingwillresultinthespreadofmistrustandtheexpectationofdishonesty.ListeningHi,mynameisBill.UmzIwastalkingyourprofessorinthesubwayaboutthegr
6、eatphoneservicethatIwasusing.Anditturnedoutwe,rebothinterestedinmarketing.Soheaskedmetotalkinhismarketingclasses.YouseezIamabuzzerzparttime,youknow.Duringtheday,maStudentjustlikeyou.NowzIreadthatpieceattackingbuzzing,itisreallymisleading.HowwoulditdescribebuzzingleadingaIotzandgivesawrongimpression?
7、First,itmakesitsoundlikebuzzersdonzttellthetruthabouttheproductstheyrebuzzing.Thatsnottrue.Howbuzzingworksthis.Companiesfindpeoplewhousetheirproductsandwhoreallythinkproductisgood.Sobuzzingisnotlikeordinaryadvertisementwhereanactressispaidtoreadsomelies.UmzyeszIgetpaidfortellingyouwhatIamthinking,bu
8、tyougetthetruthfrombuzzers.Ireallydothinkmyphoneserviceisgreat.Thatiswhythecompanyhiredme.Second,thereadingmakesitseemthatwhenabuzzertalkstosomeone,thepersonbelieveswhatevertheyhearfromthebuzzer.Nottrue.Infact,theoppositeistrue.PeopleItalktoaskalotofquestionsabouttheproductsIbuzz,thatisabouttheprice
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