ESG对亚太地区医疗技术行业的重要意义(英)_市场营销策划_2024年市场报告-3月第4周_【202.docx
WhyESGMattersforMedtechintheAsia-PacificRegionNearly70%ofmedtechcustomerssurveyedexpectESGwillbecomeacorepurchasingcriteria.ByVikramKapur,KevinChang,MikiYu,GlendaYa-WenTeng,andBenishAslamAPACVldRAIN&COMPANYQThevoiceofMedTechWhyESGMattersforMedtechintheAsia-PacificForewordHarjitGillAPACMed,CEOVikramKapurBain&Company,SeniorPartner,SingaporeAsaneweraforthemedtechindustryintheAsia-Pacificregionapproaches,theintegrationofESGconsiderationsemergesnotmerelyasatrendbutasanimperative.Theupcomingdecadepromisesrapidadvancementsinmedicaltechnology,intertwinedwithanintensifiedfocusonsustainabilityandethicalgovernance.Theindustrycanexpectinnovationscateringtomedicalneedswhilepriori"tizingenvironmentalandsocialconcerns.Theascentofdigitalhealthsolutions,telemedicine,andAl-drivendiagnosticswillrevolutionizepatientcareandreducethecarbonfootprintbyminimizingrelianceonphysicalinfrastructureandtransportation.Challengesareinevitable.Evolvingregulatorylandscapes,shiftingconsumerexpectations,andtheglobaleconomicmilieuwillpresentunforeseenobstacles.Yetwithinthesechallengeslieunparalleledopportunities.MedtechcompaniesthatwholeheartedlyembraceESGwillpositionthemselvesasmarketleadersandvanguardsofthoughtandinnovation.Thesetrailblazerswillsetindustrybenchmarks,influencepolicyframeworks,andcommandconsumertrust.Collaborationremainsparamount.Governments,industrystakeholders,investors,andconsumersmustworktogethertocreateanecosystemthatchampionsinnovationwhileupholdingESGtenets.Endeavorssuchascrossborderresearchcollaborations,sustainabilitycentricinvestmentportfolios,andconsumereducationcampaignscanexpeditetheindustry,strajectorytowardasustainablefuture.ThisreportisacollaborationbetweenAPACMedandBain&Companyandbroughttogether15membercompaniesfromAPACMedtodevelopanonline,comprehensivedashboardofenvironmentalregulationsspecifictothemedtechvaluechainacrosssixmarketsinAPAC.Thiswassupple*mentedbysurveysof120customersandmorethan800employeesandvariousexecutivesfrommedtechcompaniestobetterunderstandhowstakeholders,changingexpectationsarereinforcingtheimportanceofESGasastrategicpriorityforcompanies.ThemedtechlandscapeintheAsia-Pacificregionstandsonthebrinkoftransformativegrowth.ByembeddingESGinthecoreofthismetamorphosis,theindustrycanensuregrowththatisexpo-nential,responsible,resilient,andalignedwithcherishedvalues.WhyESCMattersforMedtechintheAsia-PacificAtaGlance Environmental,social,andgovernance(ESC)initiativesareincreasinglybecomingprioritizedbycustomersandemployeesthroughouttheAsia-Pacificregionandtheworld. Bain&CompanyandAPACMedpartneredtosurvey120customersandmorethan800employeesonESCconsiderationswithinthemedtechindustry. MedtechcompaniescanchoosetobalancecurrentcompetitivenessandfutureinvestmentswhileconnectingESGtoeconomicvalue. ESGinmedtechrequirescollectiveindustryactionalongthreekeyobjectives:sharingbestpractices,proactivedialogue,andtangibleresultsdrivenbyindustry-wideinitiatives.Societyistransitioningtofostersustainabledevelopmentinenergy,mobility,food,health,resources,circularity,community,andfinance.TheUnitedNationsmemberstatesoutlined17SustainableDevelopmentGoals(SDGs)in2015topromoteholisticgrowthacrosssocial,economic,andenvironmentalaspects.1TheseSDGshaveplayedanessentialroleincreatingaglobalframeworkforsustainabledevelopment,whichhasledtoagrowingfocusonenvironmental,social,andgovernance(ESG)priorities.Notably,customerawarenessofESGconsiderationsisalsorising,propellingcompaniestointegratesustainablepracticesandhighlightingthepivotallinkbetweenresponsiblebusinesspracticesandcustomerloyalty.However,themedtechindustryfacesuniquechallengesinaligningwiththeseglobalgoals,especiallyinthediverseAsia-Pacificregion,whichisgrowingatarapidrate.TheAsia-Pacificregionrepresents18%oftheapproximately$660billionglobalmedtechindustryandisprojectedtobethefastest-growingregion,witha9%compoundannualgrowthrateoverthenextfiveyears.2Withthisgrowth,globalanddomesticchampionswillcontinueexpandingtheircommercial,manufacturing,andsupplychainfootprintintheregion.TheconcertedeffortsofmedtechfirmsintheAsia-PacificregiondemonstratetheircommitmenttocontributetoESGtargetsandfostersustainabledevelopment.MedtechcompaniesareproactivelyaddressingvariousESGissuesandhavelaunchednumerousinitiatives.Theseincludeenergy-efficientmanufacturing,supplychainengagement,recycling,wastereduction,remanufacturing,andecomaterialadoption.Additionally,medtechfirmscontinuetofocusonimprovinghealthcareaccess,communityengagement,diversity,andinclusion.Furtheracknowledgingtheimportanceofethicalbusinesspracticesandtransparency,medtechcompaniesintheAsiaoPacificregionhaverestructuredtheirstandardoperatingproceduresandofferedsupplementarycompliancetrainingforemployees.WhyESCMattersforMedtechintheAsia-PacificESGisanimportantstrategicpriorityformedtechcompaniesRisingexpectationsacrossallstakeholdergroups,includingpolicymakers,investors,customers,andemployees,reinforcetheimportanceofESGasacriticalstrategicpriorityform