三大B2BSEO策略重点页分析.docx
三大B2BSEO策略重点页分析代表重要程度老牌B2B环球资源以两个热门关键词"manufacturers“、“SUPPIiers”为主,长尾词集中抓取“产品名+manufacturers/SUPPlier",并进一步将产品属性细分、地区细分抓取manufacturers与Suppliers长尾流量。FeaturedHotProducts-FloDDy DriVe FlOPPy DiSC DiSC CD Cabinet DiSkette"ComnLIterCleaning CIeaningGIOVeS CleaningSUBHy KeybOardCIeaner MeInitclrCIeanerMadeInChinaProductsComputerProductsCommUniCationSandNetworking。COmDUterPeripherals。COmDiJterSubsystems,PartS&Services。ComputersMndustriaICOmt)UterS&Accessories-InternetCOmmUniCationS产品目录的地址规划的比较长,对中国大陆、香港、台湾等地区的manufacturers&suppliers长尾词做了一个补充抓取。1>Manufacturers目录页DirectoryofCOmPUterProdUetSUPPlierSPath:TOPProdUCt3HOrneIcOmPUterPrOdUCtSsuppliersBrowsethroughthelatestComputerProductproductsavailablefromleadingsuppliers:O-OabcdefghijklmnoporstuvwxyzComputeiProducts14InChCMOSCamera1DIN1DINBIUeteloth1DINGPS1GBComPaCtFIaSh1GBCOmPaCtFIaShCard1GBDDRMemorY1GBDDR2Sdram1GBDiqitalCard1GBFlaShDriVe1GBGraPhiCSCard1GBMiCrOSdCard1GBRAM1GBRAMMemorY1GBUSBFIaShDriVeSMemOrY1MChHDDEnCIOSUre1InChHardDiSk1InChMiCrOdriVeIInChUSBh651MiCrODriYe1000MMediaConverter1000WPoweIClelMBIUetoothAdaPtOrIlxIMHZICIOMLlnk1024X768MOnitOr1066MHZSdram108MBPSWireleSSPClAdaPter109KeYFleXibIeKeYboard1。CMCleaninqDUSterIOMMiniHUbIOWPoWerAdaPterICIbaSeTIoilSerVerRaCk110WiringBlock110CIloVVaCUUm12InlCardReader12InChLCD12InChLCDMOnitOr1、产品分类目录关键词部署WalletsHolders-WalletsHoldersandmore2、公司目录关键词部署BrushCuttersSuppliers-BrushCutters,CrassCutters,GasolineBrushCuttersandmore重点部署了"产品名+Suppliers"关键词,后面使用了有关性很强的属性进行描述,此种描述方式具有几大B2B没有的创新性,得益于阿里提早对产品分类增加属性项,同时关于程序的要求也有所提高。阿里巴巴SEo长尾策略的重点频道。以产品分类形式进行浏览,关键词增加更为全面的属性插入其中,同时能够混合属性再结合地区进行浏览。AgricultureSelectCountryPBrowsebyKeywordsO00110-deacetylbaccatiniii100%ganodermaIucidum0.0110-hydroxycamptothecinextracts0.0510-hydroxycamptothecine100%longgrainrice0.1100%brokenrice100%naturalextract0.2tradingcompanies100avocadooil100%nettle0.25providers100broken100%organicoil000association100brokenrice100%purepalmoil001providers100brokenwiterice100%purerice011mobile100chicken100%rice15p100cocofiber100%ricefromPakistan1canchickpeas100coconut100%sortexrice1coffeearabica100cookingoil100%vegetablecandle1oilseeds100cornoil100%whiterice1purewhitegarlicsnowwhite100freshseeds10000tsteelsilogarlicsuperwhite100ganodermaIucidumextracts1000t1-deo×ynojirimycinhydrochloride100Italianoil1000tsteelsilo1-dnjIOOjatrophaoil10097-84-41.5plasticbottle100leaves100gpeeledchestnut在细分的showroom列表页中还匹配了属性更为细致的有关搜索,这个关于技术要求非常的高:BuyoniineaiVfAHon-<.>showroom>SearCh:whiterice?7.7Po.<t<.RelatedSeatclies:whiteiceprice,longgrainwhitelce,roundrice,shortgrainwhitelice,basmatirice,jasminerice,sushirice,nce1shortgIQlJndginrice,whiteroundgrainrice,sunwhiterice,whiteroundrice,wholesalerice,brownrice,thairiceViewless但这也并不意味着中国制造放弃非中国地区类的热门关键词,在某些页面也部署了非China字眼的热门关键词,各个页面的关键词分配既合理又相互补充,基本不存在重复与遗漏的情况。工、产品分类目录关键词部署ChinaHandbags,Handbagscatalog,ChinaHandbagsManufacturers非底层分类:做了quick-product有关分类的数据匹配,该quick-product是长尾关键词重点部署的页面;另外匹配了有关的贸易信息(tradeleads)。底层分类:默认显示产品列表(CatalOg页),另个是下面2的COmPanylist页。2、公司分类目录关键词部署Handbags,Handbagsdirectory,ChinaHandbagsSuppliers尝试了热门关键词HandbagS,重点词实际上是Handbagsdirectory,URL中规划增加了manufacturers-chreCtOry/目录来支持这个关键词。ChinaHandbagsSuppliers是对对应产品分类页(1)的ChinaHandbagsmanufacturers关键词的一个补充,两个热门词一个都没漏。3、QuickPrOdUCt页关键词部署Handbags,ChinaHandbags,HandbagsManufacturers,ChinaHandbagsSuppliersHom»QuickProducts>BQg$,Cass&LuggegesBags,Cases&LuggagesHandbagsApieceofsmallhandluggageWalletAflatpocket-sizedfoldingcase,usuallymadeofleather,ftCaSeAcontainer,areceptacle.PurseAsmallbagorpouchforcarryingmoneyToteBagAlargehandbagorshoppingbag.BagShoppingBagBackpackPaperBoxAcontainerofflexiblematerial,suchaspaper,plastic,orlBagsforshopping.Aknapsack,oftenmountedonalightweightframe,thatisAboxmadeofpaper,sometimesItmeansanewspapertGiftBagGiftbagsthatarebestowedvoluntarilyandwithoutcompLuggageContainersforatraveler'sbelongings.WovenBagBagmadebyweaving,suchasPEwovenbag.PPwovenNonWovenBagBagSmadeofnon-wovencloth.PouchPPBagTravelBagPackingBagAsmallbagoftenclosingwithadrawstringandusedespAbagmadeofPPmaterial.Abagfortravelling.Abagusuallyusedforpacking.ComputerBagsBagsusedtoholdnotebook(laptopcomputer)SchoolBagAbagforcarryingtextbooksandschoolsupplies.FashionBagsCosmeticBagPopularbags.AcontainerOfflexiblematerial,suchaspaper,plastic,orlHandBagCoolerBagPromotionBagAwoman,spurseorapieceofsmallhandluggage.Abagusedtokeepfoodordrinkcool.AspecialbagasapromotionalitemSeealsopromotion?LadiesBagAbagorhandbagoftencarriedbyawoman.小结:中国制造URL规划呼应了页面的部署的关键词,关于网站内部的链接结构非常重视,各位看管能够通过yahoo随便找个quickproduct中的分类页面查查他们的内部链接跟外部链接。另外,中国制造目前只对产品进行了细分,但还没有细分到产品的属性级,这点